In the framework of the Europe 2020 strategy and new competences on toursim attributed to the The Treaty of Lisbon that allows for the creation of a a new legal basis entirely devoted to tourism, which should reinforce the EU as the foremost tourist destination of the world.
The Centre Maurits Coppieters and The Josep Irla Foundataion organize a conference on the role of capital cities as an atracting tourism pole and strategies for a more comptetitive tourism industry based on culture and identity.
Marien André, Lecturer of Applied Economics (University of Barcelona) presented her report on Tourism Strategies for European Capitals for Fundació Josep Irla and the Centre Maurits Coppieters.